Part of the “Trasparenze” group, E-motion has its roots in 1929 with the birth of the first company of the group, “Minieri”. In 2001, by Sergio Sorrentino and Paolo Minieri born the independent brand E-Motion, structure specially dedicated to a field of diamonds, gems and jewelery excellence. Was the year 2004 when E-Motion offers to the market the first innovative custom cuts of the group, Horse and Butterfly, alongside those timeless classics that for years characterize the diamond industry. In 2011, also born GemTech, a nonprofit unit part of the same group Trasparenze, aimed at spreading the debate of gemological responsible practices, which since 2012 is working closely with the IGI (International Gemological Institute) Antwerp, confirming even more the function of a reference point in the field of gemology that the group companies Trasparenze have taken over the years in the National production goldsmith chain. In 2015 comes the new Italian e-motion cutting factory, located in Oromare goldsmith center of Marcianise, which completes the range of services offered by the company to its customers, ultimately going to cover the entire production chain and allowing the company to offer its customers new processing services fully customized and specific. Today more than ever, E-motion is at the top in the distribution of selected gems in the Italian jewelry industry, consolidating its presence and its influence in the sector, through the increasingly concrete and tangible association of its image with the transparency and certainty of its undisputable evaluations.